Paid Ads Strategy That Performs

Effective paid media isn’t about turning knobs in an ad platform—it’s about building a strategy aligned with your business goals. I start by understanding your market, funnel structure, and KPIs, then craft full-funnel paid ad strategies across Google, Meta, and LinkedIn. Whether you're trying to reduce cost-per-lead or scale up qualified volume, I tailor campaigns around growth levers, not guesswork. From creative direction to bidding models and budget allocation, every decision is engineered to produce measurable revenue results.